Search engine optimization, or SEO, has become an essential part of any digital marketing strategy due to the growing importance of search engines in reaching your audience. Also, know about the Technical SEO checklist.
If you’re wondering where to start with your SEO efforts, you may be overwhelmed by the sheer number of factors that play into a successful search engine optimization campaign.
That’s why it’s so important to have an SEO checklist in order to track all the various elements that affect your search ranking and keep them under control.
Update your page experience-core metrics
One of your page’s first impressions is how quickly it loads, and it can often lead to the site abandonment. Google has a suite of core metrics they use to gauge your page experience, including server response time and page-load speed.
There are several ways you can improve these metrics
Hosting your website on a fast server
Using responsive design (which reduces load times for mobile users)
Optimizing images
Compressing JavaScript files.
Crawl your site and look for any crawl errors
Crawl errors are critical because if Google can’t see your site as well as it could, you could lose out on rankings and traffic. Use Screaming Frog to crawl your website. Once it has completed its search, look for any crawl errors in your Crawl Log.
